From the industry for the industry

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Based in London, Ogmenta is a TMT advisory company providing a diverse set of of product, strategic, corporate finance, M&A and NED advisory services to EU and US start-up and growth companies, Investment Banks and VC firms operating in the data, digital media, programmatic advertising and adtech space.

 

Sacha Carton, a highly respected digital media veteran, founded the company. He and his company have a deep digital media expertise. In the past 14 years, the expertise covers:

• Product Development

• Business Development

• Corporate Development

• Strategic Development

• Business Planning

• Establishment of new businesses  

• M&A in Europe and the US

 

This experience has covered the areas of Display Advertising, Adserving, Real Time Bidding (RTB), Demand Side Platform, Sell Side Platform, Data Driven Targeting, Lead Generation, Email Marketing, Affiliate Marketing, SEO/SEM, Audience Measurement, and Mobile Advertising.